Our Strategic Pillars & How We Use Them to Accomplish Our Healthcare Mission
The Bulamu Healthcare team recognizes that we are at the beginning of a long and challenging road. Our remarkable early success convinces us that we are on the right track, and can play an important role in improving the healthcare of the people of rural Uganda.
To deliver on this promise, we must evolve, adapt, and build strong relationships with the public, private and non-government organizations pursuing similar objectives.These strategic pillars guide us in everything we do:
1. Play the facilitator role
Combine Western organizational skills, funding sources and medical technology with dedicated Ugandan healthcare professionals to provide a superior level of primary medical care at reasonable cost.
2. Establish the Bulamu Healthcare brand
Build Bulamu’s identity and brand as a Ugandan organization that provides affordable, high-quality medical services to the people of Uganda.
3. Build a product platform
Develop and refine the weeklong medical camp as our initial service delivery model, which collaborates with Ugandan medical professionals and foreign volunteers to provide a superior level of healthcare to thousands of patients over 5 days at a cost of under $5 per patient.
4. Collaborate with partner organizations and Uganda’s government
Partner with Uganda’s government, existing hospitals, clinics, NGOs, and other organizations with established infrastructure to build on the medical camp platform and Bulamu brand in Uganda.
5. Network with Uganda’s local communities
Embed ourselves in the communities we serve and network with the local social, civil, and governmental institutions to develop a more comprehensive and enduring approach to the major health challenges.
6. Grow organically in Uganda
Steadily increase the number of camps and regions served, increasing the frequency in each region while establishing joint venture relationships with regional government hospitals. Read our 5-year growth plan.
7. Establish continuous healthcare for Bulamu’s patients
Extend our range of services to provide continuity of care between camps with new mechanisms such as the Bulamu Follow-Up Program, mobile clinics, outreach practitioners, and affiliate organizations.
8. Achieve economic sustainability
Evolve from dependence on individual donations to a diverse revenue model that adds in fee-for-service, larger family foundations, public foundations, government contracts, joint ventures, and partnerships with other organizations with similar missions.
How we put our strategy to work in Uganda
Since our first weeklong medical camp in April 2016, Bulamu has tapped into a huge unmet need for primary medical care in rural Uganda. Our medical camps are held at small, government-operated health centers designed to serve the local population’s needs. We utilize the existing building for our operating room, dental clinic, maternity ward, testing lab, pharmacy, and supply room and then add rented tents, tables and chairs in the surrounding open space. That clinic has been there all along, yet when we announce a new medical camp, thousands of rural Ugandans come from miles around because they are confident they will see a doctor and receive the treatment and medicines they need.
Our mission is to improve the well-being of rural Ugandans by providing affordable, accessible primary healthcare. We know that pop-up medical camps are not a perfect solution. The strategic challenge we face is how to move from a periodic, geographically inconvenient model to one that provides ongoing primary healthcare solution that is available locally whenever the need arises. Our strategy calls for building on our existing platform and organizational strengths as we evolve toward a self-supporting, sustainable model that solves the continuity of care challenge.
We are making great progress. We already partner with Uganda’s Ministry of Health and existing community-based institutions, who recognize that our resources and skills can help them accomplish their own healthcare objectives for the population we are serving together.